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The Four Tasks of the Business Owner aka CEO

kathy | 29-Apr-2009
Here’s a copy of my Burns’ Biz Tips e-newsletter from May 2009.

Most of my clients are business owners who want to grow their companies. Business owners know that if they want different results, change is required. Yet, often the biggest change needed is the hardest change to achieve. I’m talking about an adjustment to the duties of the business owner or CEO. 

This month’s issue of Harvard Business Review has an interview with the CEO of Proctor & Gamble. He believes that, “the CEO has a unique external perspective to bring to his or her real work which is to link the outside to the inside.” This involves four tasks: Read full article >